Precision medicine of tomorrow, today

Improving health by putting genomic innovation into practice.

We enable partners to translate and implement genomic and digital health technologies into clinical practice, accelerating the potential of precision medicine at scale.

We are experts in:

Genomics

Implementation

Digital health

HI THERE. WE’RE FAVA HEALTH.

We have 30+ years of expertise in pharmacogenetics. That’s the science that links our genetics to the way we respond to common medicines.

Today, prescriptions are made on a trial-and-error basis as standard, meaning people often receive medicines that don’t work for them, or even cause harmful side effects. We are on a mission to change that.

How we can help.

For individuals

Improving the safety and effectiveness of medicines through easy at-home genetic testing (beta)

Medicines work well for some people, not at all for a few, and for others can even have harmful side effects. A lot of that is determined by our genes.

We provide access to easy at-home genetic testing that will show you how you respond to commonly prescribed medications, improving the likelihood they work for you.

For health systems

Implementing genomics improves care and outcomes, whilst reducing long-term costs

The main challenge facing modern medicine is complexity. The pace of innovation has overtaken the capacity of health systems to adapt and accept new scientific discoveries.

We build design-led digital genomic services that are tailored to local contexts aimed at system-wide adoption and population-level impact.

For life sciences

Accelerating the translation of genomic and digital technologies into commercial products

Accessing deep clinical and scientific expertise to guide innovation can be tough. Identifying impactful projects and maximising the likelihood of return is a priority for the life science sector.

We offer consultancy services bringing together expertise across domains to create value for our clients.

Our research has been published in

Our Team

  • Headshot of Professor William Newman

    William Newman

    MD, PhD, Chief Scientific Officer

    Bill is a clinical geneticist and professor specialising in translational genomics. He is passionate about making genomic-guided prescribing standard of care for all patients receiving medicines in the NHS and beyond. Bill approaches his work at Fava with a evidence-based mindset, ensuring the highest quality of science during the innovation lifecycle.

  • Headshot of Videha Sharma, health innovation expert, CEO of Fava Health

    Videha Sharma

    MD, PhD, Chief Executive Officer

    Videha is a doctor and innovator specialising in digital health and precision medicine. He has a PhD in Health Informatics and completed fellowships in digital health, medical leadership and clinical entrepreneurship. Videha loves working across different disciplines and push the boundaries of healthcare innovation to improve patient outcomes.

  • Headshot of Dr. John McDermott, clinical geneticists and pharmacogenetics expert

    John McDermott

    MD, Chief Medical Officer

    John is a geneticist specialising in the use of pharmacogenetics in routine practice. He has deep expertise in genomic testing technologies and has developed a large number of clinical trials related to personalised medicine. John is an advocate for patient choice and regularly engages communities to ensure Fava design solutions are inclusive and accessible.

  • Headshot of Eliska Collier, brand strategist, chief strategy officer at Fava Health.

    Eliska Collier

    MA (Cantab), Chief Strategy Officer

    Eliska is a qualified corporate (private equity) lawyer by background, a brand strategist, UX designer. She is a creative problem solver and brings critical commercial and legal expertise to the team. Eliska heads up Fava’s business strategy. and marketing.